Kids’ contest challenges childhood obesity

Blue Cross Blue Shield of Michigan invites students in grades 4 through 8 to participate in the “Make the Play for Healthy Habits: A Kid Contest for a Healthier Michigan.” The contest gives a voice to Michigan students on the topic of healthy lifestyle choices, including eating and exercise. The winner will receive a school assembly with Detroit Lions quarterback Matthew Stafford and will become a featured vlogger (video blogger) on BCBSM’s site,!

To enter, students will be prompted to share their ideas on a healthy lifestyle, which can include themselves, their family and even classroom. They will submit a short video answer to the question: “How would you make Michigan healthier?”
Videos must be submitted by March 25, 2012 at midnight (11:59:59 PM ET)  to

More information for teachers and parents including official contest rules and more can be found at For official contest rules, please visit